Critical Conversations

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Cost to Serve Has to Become a Leadership Metric

Cost to Serve Has to Become a Leadership Metric

Why customer promises can protect growth or quietly erode margin Revenue can hide the real cost of service Most businesses know which customers generate the most revenue. Fewer know which customers are truly profitable to serve. That gap matters more than ever. Supply chain leaders are being asked to protect service, support growth and defend […]
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Why the Next Supply Chain Operating Model Needs a Different Conversation

Why the Next Supply Chain Operating Model Needs a Different Conversation

For the past few years, the supply chain agenda has been dominated by resilience. That made sense. Large organisations have had to manage repeated disruption across transport, labour, materials, suppliers, energy, geopolitics and demand. For many leadership teams, resilience became the language used to describe almost every supply chain priority. But resilience is no longer […]
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Why the Supply Chain Investment Case Has to Change

Why the Supply Chain Investment Case Has to Change

Supply chain leaders often see the risk before the business is ready to fund the answer. They can see where the network is exposed, where planning is too slow, where supplier optionality is thin, where service promises are creating hidden cost, where inventory is sitting in the wrong place and where manual decision-making is making […]
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When Data Is the Barrier, and When It’s the Excuse

When Data Is the Barrier, and When It’s the Excuse

Data quality has become one of the most reliable blockers in supply chain transformation. It comes up in almost every conversation about AI, automation, planning, visibility and orchestration. The product data is inconsistent. The supplier data is incomplete. Inventory visibility is patchy. Customer signals are fragmented. Historical data is distorted by disruption. External data is […]
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