Google Cloud Debuts Supply Chain Twin for Holistic Visibility

**Headline:** Google Cloud Launches Supply Chain Twin for Full Visibility **Summary:** Google Cloud's Supply Chain Twin offers integrated data visibility, optimizing supply chain planning, monitoring, and decision-making.

Google Cloud’s new Supply Chain Twin solution offers end-to-end visibility, transforming supply chain management and setting a new standard for the industry.

Revolutionizing Supply Chain Visibility with Google Cloud’s Supply Chain Twin

Google Cloud has launched a groundbreaking solution, the Supply Chain Twin, designed to provide a comprehensive view of a company’s supply chain. This innovative tool allows businesses to create a digital twin, a virtual representation of their physical supply chain, by orchestrating data from various sources. This results in a more complete understanding of suppliers, inventories, and other crucial information.

The majority of companies lack complete visibility of their supply chains, leading to issues such as retail stock outs, aging manufacturing inventory, or weather-related disruptions. In 2020, out-of-stock items alone cost the retail industry an estimated $1.14 trillion. The recent supply chain disruptions related to COVID-19 have further highlighted the need for more up-to-date insights into operations, inventory levels, and more.

The Power of the Supply Chain Twin

The Supply Chain Twin enables customers to gain deeper insights into their operations, helping them optimize supply chain functions – from sourcing and planning, to distribution and logistics. This tool allows companies to bring together data from multiple sources, requiring less partner integration time than traditional API-based integration. Some customers have seen a 95% reduction in analytics processing time, with times for some dropping from 2.5 hours down to eight minutes.

The Supply Chain Twin supports various data types, including enterprise business systems, supplier and partner systems, and public sources. This allows businesses to better understand their operations by integrating information such as locations, products, orders, and inventory from ERPs and other internal systems. It also enables them to gain a more holistic view across businesses by integrating data from suppliers, such as stock and inventory levels, and partners, such as material transportation status.

A New Era for Supply Chain Management

Google Cloud’s Supply Chain Twin marks a significant step forward in supply chain management. By providing end-to-end visibility across the entire supply chain, this tool enables supply chain professionals to optimize planning, real-time decision making, and monitoring. This approach can help organizations better plan, monitor, collaborate, and respond at scale, setting a new standard for the industry.

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