Propel Software report highlights the need for resilience in manufacturing, focusing on agility and tech investments over political outcomes.
With the U.S. presidential election approaching, Propel Software has advised manufacturing leaders to avoid focusing solely on election results and instead prioritize long-term resilience. Propel’s report emphasizes the importance of adaptability in navigating anticipated shifts in trade, taxes, and regulations, irrespective of the administration that takes office in 2025.
Agility as a Competitive Edge
According to Propel’s CEO, Ross Meyercord, now is the time for manufacturers to proactively invest in technology and talent to remain agile in the face of constant change. “Businesses need to be prepared for changing tariffs, taxes, or geopolitical tensions that lead to unexpected interruptions,” Meyercord stated, calling this adaptability “the new normal.” Propel’s Product Value Management (PVM) platform, designed for manufacturing and related sectors, supports this focus on agility by helping companies manage product development, compliance, and market changes seamlessly.
Whether it’s potential trade tariffs under a Trump administration or regulatory reforms under a Harris administration, Propel’s analysis suggests that manufacturing leaders must stay nimble. Trump’s tax cuts and tariffs could benefit American-based operations but drive up costs for global supply chain-dependent businesses. In contrast, a Harris administration might prioritize investments in AI, digital assets, and underserved areas, but regulatory changes could require swift adjustments from manufacturers.
Navigating Policy Shifts with a Divided Congress
Regardless of who wins the Oval Office, Propel emphasizes that manufacturing’s real challenge lies in the likely prospect of a divided Congress. This division could create unpredictability around key issues such as tax policies and trade negotiations, further reinforcing the need for manufacturers to operate with agility and scenario planning. Meyercord notes that businesses should be able to adapt quickly to any policy changes, stating, “The only certainty is change.”
By building responsiveness into their strategies, U.S. manufacturers can drive sectoral growth, strengthen GDP contributions, and stay competitive through potential political and economic shifts. Propel’s report underlines that the most successful manufacturers will be those who are prepared to adapt, viewing the election as a catalyst to reinforce resilience in uncertain times.
