Using Kinaxis’ Maestro platform, Stanley 1913 boosts real-time supply chain visibility and scenario planning to stay ahead of disruptions.
Drinkware maker Stanley 1913, known for its popular Quencher tumblers, is harnessing AI to tackle potential supply chain issues before they impact production. The company is implementing Kinaxis’ AI-powered Maestro platform to enable real-time identification of supply chain disruptions and enact rapid response measures, as announced on October 28.
Enhanced Visibility for Proactive Management
Stanley’s goal with Maestro is to gain comprehensive visibility across its supply chain, allowing predictive analytics and machine learning to forecast and mitigate risks. “With AI and machine learning, we’re enhancing our scenario planning capabilities and achieving end-to-end supply chain visibility to support sustainable growth,” stated Karthik Sivakumar, VP of supply chain and operations at Stanley 1913.
By integrating data from functions like procurement, production, and fulfillment, Maestro enables Stanley to pinpoint bottlenecks, optimize response times, and reduce operational inefficiencies. Moreover, the system helps minimize the company’s carbon footprint by streamlining processes and lowering waste associated with unexpected delays.
A New Level of Supply Chain Agility with Maestro
Introduced by Kinaxis at the Kinexions 2024 event, Maestro is designed to dismantle traditional supply chain silos and bring agility and transparency to every level of planning. As Kinaxis President and CEO John Sicard explained, “Maestro provides real-time orchestration across the entire supply chain, from long-term planning to last-mile delivery.” This comprehensive platform merges planning and execution, enabling manufacturers like Stanley to address disruptions instantly, maintain smooth operations, and focus on sustainable, agile growth.
By adopting AI-driven supply chain solutions, Stanley 1913 is positioning itself to stay ahead of potential disruptions and meet growing consumer demand efficiently, strengthening both its market responsiveness and environmental commitment.
